Legends of the Industry

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Fur awareness in the European Parliament



Politicians, journalists, business people and more were greeted with fur when Fur Europe raised an information stand in the heart of the European Parliament in Brussels for the second time around. This is Fur which was the name of the event aroused interest amongst the people passing by. During the event, professionals from the fur business shared information about fur's sustainability and discussed with the MPE's the challenges, which the European fur business face.

Fur Europe arranged the information stand This is Fur in the European Parliament for the second year in a row. Here, the European fur business focused on the sustainability and possibilities of fur in the next few years. On the program were subjects such as the skins' traceability from farm to catwalk, the fashion brands' perspective on sustainability, possibilities for greater sustainability in the dressing process, Europe's global competitive opportunities and much more.

According to the press approximately 200 persons visiting the stand, Fur Europe arranged meetings with the MPE's, the politicians in the parliament, during the three day event. Mette Lykke Nielsen, Head of Public Affairs in Fur Europe, is satisfied with how the European Parliament received the message from the fur business. Source: Kopenhagen Fur


Fur Industry News - World Wide
RB Media Group / EFURMEDIA

Posted: October 12, 2015